Imagine that you can stop marketing messages from going to claiming customers.
Imagine that you can detect silences in the customer processes and take action to avoid them calling.
Imagine a unique place to manage everything that your systems are telling your customers.
MEMENTO 2 – MANAGING THE BRAND MANNERS
(A 3-months project)
RE-USING THE SAME LIGHT-TOUCH PERIPHERAL INTEGRATION
- Intercepting the messages to create the messages and campaigns in the delivery tools.
- Create the action rules, apply them, measure the impact…
- And improve them as often as every week.
The brand behavior is expressed in business rules able to take into account all the context of each customer to make a personalized decision per case.
MEMENTO AS AN ORCHESTRATOR
THE BEST CONNECTOR WITH “MARKETING CLOUD”
If several systems are issuing contacts, an orchestrator as Memento is an easy way to use the capacities of the marketing tool without having to manage the concurrency of the internal processes.
THE WORKING MEMORY NEEDED FOR A COHERENT CONVERSATION
The messages to be sent are adapted to the context of each customer, taking into account all the on-going communication lines.
The brand remembers the customer.